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China’s box office in 2022 is projected to drop 36% from 2021, reaching around RMB 30B ($4.35B). According to China.org, citing data from the China Film Administration, 85% of the 2022 revenue came from local films, led by Battle at Lake Changjin II with RMB 4.07B ($636M at historical rates, per comScore). This past weekend, James Cameron’s Avatar: The Path of Water became the highest-grossing studio import of the year. Jurassic World Dominion $152.8M as of Sunday with an estimate.
The market was hit hard by Covid-related issues throughout the year, including the extension of lockdown in various cities and a rollercoaster in the number of cinemas opening. More recently, China lifted its zero-covid policy, which led to its own problems as infections spiked and audiences worried about leaving their homes.
At the same time, China was very limited in entering the market for Hollywood films. There hasn’t been a Marvel title since. Avengers: Endgame In 2019
There was also a short factoring time for marketing and promotion with notification of dates, even for local films in some cases, coming very close to release.
At the end of the year, a potential hit, Alibaba’s Post truthwas removed from its December 31 date.
Next, there is some concern about the usually lucrative Chinese New Year holiday that falls in early 2023, officially starting on January 22. Wandering Land 2 On that date, the sequel to the 2019 sci-fi adventure blockbuster, while others are possible breakouts, though a question mark remains over the Covid situation. Still, last weekend was encouraging Waterway A 42% increase was seen compared to the previous session.
The top 5 films in the market in 2022 were all domestic. Battle at Lake Changjin II Followed by a sci-fi comedy moon mancomedy Too cool to kill.a family drama Lighting up the stars And sensational Coming homeAccording to comScore data.
the following Avatar And Jurassic World Dominionwas the best studio performer. The Bad Guys, Minions: The Rise of Guru And Fantastic Beasts: Dumbledore’s Secret.
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