Bruce Willis denies rumors that he sold the rights to his face

Bruce Willis Digital Double Movies

Does not accept imitation! Bruce Willis denied reports that he had sold the rights to his likeness to a deepfake company that was supposed to create a digital double of him to appear in future films.

tenacious The 67-year-old star “has no partnership or agreement with this Deepcake company,” a spokesman said. Hollywood Reporter on Saturday, Oct. 1, dismissing rumors that the actor, who retired from acting in March after being diagnosed with aphasia, was working with the brand to build his “digital twin” so he could still act in films.


Deepcake apparently also denied the reports, saying BBC“The wording about the rights is wrong… Bruce could not sell any rights to anyone, they belong to him by default.”

The brand, which uses deepfake technology to create a “digital twin” of anyone, claims to have previously worked with Sixth Sense actor in a European advertising campaign. deepcake official representative Web site contains a quote attributed to Willis, allegedly praising his work with the company on a previous campaign.

Armageddon The star’s denial comes months after his family revealed via Instagram that Willis has been diagnosed with aphasia, a communication disorder that can affect how a patient speaks and understands language.


“We as a family wanted to let the wonderful supporters of Bruce know that our beloved Bruce is experiencing some health issues and was recently diagnosed with aphasia, which affects his cognitive abilities,” said Willis’s loved ones, including his wife. Emma Heming Willisex-wife Demmy Moor and daughters Rumer Willis34, Scout Willis31 and Tallulah Willis28, wrote in a joint statement via Instagram on March 30. “As a result of this, and with more attention, Bruce is stepping away from the career that meant so much to him.”

The statement, which was also signed by his two youngest daughters Mabel, 10, and Evelyn, 8, whom he shares with Emma, ​​44, was: “We are going through this as a strong family unit and wanted his fans because that we know as much he means to you as you do to him.

The CocoBaba founder spoke candidly about her husband’s journey, as well as her own, as they navigated the ups and downs of his health.

“Someone told me not too long ago that when you care too much about someone, you end up not taking care of yourself enough,” Emma shared on Instagram in June. “When you put everyone’s needs before your own, no one wins. I don’t do it perfectly, but I really try to be the best I can be for the people I love and adore.”


As for Bruce, he feels “blessed” that he can rely on his blended family. “They all work together and that’s the main thing,” the source said exclusively. Us weekly in April.

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